Sociology

In the general sense, success is defined in terms of three of the most well-known symbols namely, money, fame, and power. This three are generally the standards by which success is measured, thus people tend to work harder in order to accumulate money that will give them both fame and power. In this sense, success is an innovation for change. That is, change in lifestyle, change in social standing, and change economic status.

Innovation is defined as any idea that was perceived to be new by the individual considering adoption of the idea (Harris  Kinney 2003, p. 7). Given this definition, Innovative activities imply originality and newness which means that both the approaches and the activities must be new to the environment in which it is being presented. To achieve innovative change this requires the application of innovative ideas to real-world situations and problems relating to the struggles or processes towards attaining success.

The concept of innovative change however, has been best explained by Waterman and Peters (1998) wherein they pointed out that innovative excellence is an orientation towards business change which is flexible and aimed at meeting the needs using original and exceptional solutions (Innovative Change in Higher Learning). Waterman and Peters explained that innovative excellence is in itself a change for the purpose of excellent improvement. Given this concept, success as an innovative change means that there should be an innovative activities or approaches leading to an excellent improvement.
Given the concepts above, success as an innovation for change requires innovative ideas, or policies that are design for achieving an exceptional improvement. In the context of the company, the companys corporate vision can provide an important focus, direction and road map towards achieving that success or improvement. The resulting changes from this pursuit of success will undoubtedly affect everyone in the organization and might even result to changes in other aspects of the business operation but all these changes should fit together towards the common objective.

Thus, for any company to achieve success as an innovative change, Harris and Kinney asserted that it requires a policy change that fulfills the following criteria First is originality and Newness. This type of policy change needs to be original and new to the environment the policy is presented. Second is the practical application and action in which innovative ideas should be acted upon and applied to real-world situations and problems. Finally, it should expect significant impact. This means that innovative change moves beyond incremental change (p. 7).

To achieve company success however, some steps need to be carefully implemented. Step one should be PLANNING. Planning according to Kaufman (1990) is a logical, orderly process towards change (p. 281). The purpose of planning Kaufman asserts, Is to initiate immediate actions that will result in the greatest probability of reaching the desired objectives by a predicted time (p. 281). In this case, planning should be design for future change activities, and increase awareness and understanding of the business process. Next step is ORGANIZING which is intended to train and organize people to do business. The third step is EVALUATING which designed to measure, to identify and to evaluate the current policies and processes. Fourth is IDENTIFYING the appropriate strategy and polices, and finally, DESIGNING and IMPLENTING. While these last two maybe self explanatory, designing means to develop policies or create activities that are designed for achieving outstanding improvement.

Implementing these steps in a way that is innovative using policies that are also innovative can result to a success that is innovative for change.